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Employer Branding: HR-Spot
Apsolut is a consulting firm for SAP. It’s already known as well established employer brand and is ranking under the Top 5.
But the market of IT-consultants is narrow; specialists are wanted all over Europe. Strong employer branding efforts are necessary and make sense to force a further development of the firm.
To further increase the attractiveness of the employer, a video is recommended.
The brand agency explores the conditions on the job market and the wishes of the potential. From work-life-balance over the good working atmosphere up to the international orientation reaches the wish list of suitable candidates.
Apsolut can fulfill all these wishes.
We develop a storyboard that puts these aspects in the best possible light; from the kicker in the rooms to the culture of the people and the internationally scattered locations of the company.
Implementation: shooting, editing, audio, final
The filming, surrounded by the nice apsolutists, was a pleasure.
The sequences of international locations were recorded locally by the employees, revised and optimized by us and then integrated into the final version; as well as the audio track, which of course stands for the web application in the initial version to zero.
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